''Today, the mighty force that is the Daily Mirror's Penman and Sommerlad uncovered details of the payday lender Cash Store touting for customers outside a school in Edinburgh. 

It was revealed that bound leaflets were pinned up, along with staffers handing out balloons, near the school -  offering cash loans for uniforms with no information detailing interest rates or how much the loan would cost overall.

A spokesperson for the company said it was a one-off, but this is the excuse of someone who was caught out.

We must ask ourselves: what type of company would think to do this in the first place?

Would we trust such a company for credit?''

To read the full story, click here. 

Carl Packman is the author of Loan Sharks - The Rise and Rise of Payday Lending, to be published by Searching Finance in September 2012.