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Telefonica invests in Augmented Reality

Written by Ashwin Rattan Tuesday, 18 September 2012 08:06
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The FT reports that Telefonica, the mobile phone giant is developing its Augmented Reality (AR) offering.

 

For the full story goto:

 

http://www.ft.com/cms/s/0/87d3fede-0015-11e2-a30e-00144feabdc0.html#axzz26o4QfFzA

 

AR is a key app for reaching mobile phone users seeking ever better customer experience.

 

For more information on augmented reality in business and specifically financial services, check out Alex Bray's recent report on the subject.

 

And for those looking for a quick intro to the subject, check out:

 

 

Last modified on Tuesday, 18 September 2012 08:30

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